Goodwill at Christmas

The words Goodwill and Christmas go together. There are lots of carols, songs, poems and greeting card messages that link them. Hubby and I are creatures of habit. We live in an area which has lots of tea shops and restaurants as well as sole traders in a large range of goods. We like to support local traders and over time have got to know them by name. We even give a Christmas card to some!

This Christmas, it was brought home to us how this loyalty is regarded:

Number 1: the petrol station we go to regularly gave us a card and bottle of Prosecco. We have been customers for many years and have got to know the family.

Number 2: an indian restaurant that we visit took the price of the bottle of wine we had off the bill. We don’t eat there every week mind!

Number 3: a turkish cafe that we have coffee in gave a little paper bag. Inside were a couple of loyalty cards and two cereal bars. No doubt they had recently been visited by the rep but when we said goodbye, he gave a small bow and touched his heart.

Number 4: now this is not about a sole trader. It is about Tesco. Before doing our weekly shop, we always have a coffee and a sandwich. We have got to know the ladies that work behind the counter but it was really lovely to be given our regular second cup of coffee ‘on the house’

Perhaps loyalty does pay!

This post is for Alphabe-Thursday over at Jenny Matlock’s blog. 

20 thoughts on “Goodwill at Christmas

  1. We hear many awful tales about things going on in this world so they post warms the heart. It shows goodwill is not dead after all beyond our own families and friends. Even in tough times businesses can show their appreciation even in small ways.
    Of course being do kind things for people they feel deserve it x

  2. I’m so glad you have seen goodwill at Christmas, I myself have been amazed at how rude and unfriendly some shops/people are at this time of year, I do hope I’m in the minority.

  3. Your loyalty coming back at you – that’s heartwarming. So many people do not seem to understand what service is these days but perhaps that stems from customer loyalty falling by the wayside in our busy lives that take us hither and yon. It would be nice to see a return of both

  4. I love this!

    I love that these places recognize you as a customer and know your face amidst the hustle and bustle of a busy holiday season.

    This was really a Grand link!

    Thanks for the smile and the warm feeling in my heart!

    And thanks for linking up to the letter “G”.


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